For the keynote presentation of Dirk Backofen, Head of Marketing Telekom Business Clients,
at the Telekom Dialogue Day 2013, m box created a projection mapping on an extended stage setup with center stage and two side panels, employing augmented moderation and enhanced presentation tools.
m box set up the media server structure in order to integrate the Vpress tool, a proprietary software developed by lead agency zweimaleins GmbH, which allows to have synchronized presentations with live voting on any device. The results of the live voting could then be incorporated into the stage visuals in real-time. The presentation was controlled by Dirk Backofen’s mobile device, which was also tracked and used as a starting point for augmented transitions to animate over the live camera image.
Facts: